A document that lays out the goals, timeline, and metrics for success to deliver all or part of your content strategy. The goal of the communications plan is to help you decide how you’re going to implement the campaign, communicate expectations and goals to your teammates, and provide space for drafting and refining final communications content.
See also: Content strategy, Campaign
Citation: Center for Scientific Collaboration and Community Engagement. (2025) CSCCE Glossary: Designing community-engaged content. Woodley and Pratt doi: 10.5281/zenodo.10277480
Categories: Content Design (CODE) terms
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